02/14/17 By:

Get to Know: Hari Gwyn Tidswell

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So, you win the award for the intern with the longest commute. Tell us about where you’re from and how you ended up here with us.

I am from a small town called Penmaenmawr in Wales which is in the United Kingdom. (Not England). I was looking for graphic design companies to intern with and stumbled across 427 Design. I have friends in the Akron area so it really all just fell into place.

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What were you like as a child? Any great stories worth sharing with us?

As you know, I grew up in Penmaenmawr, a village of 2,000 people. I was a quiet child never really making a scene and often keeping to myself. There is one story that I could never forget. My mum is from Barbados so we visited there every few years. One time on the beach it was a peaceful and sunny day when out of nowhere a large fish landed on the sand with a great thud. A bird had dropped it from the sky. Then what must’ve been 10 seconds a man walked up to the fish and took it.

Outside of having an amazing internship experience, what are your plans while you’re here? What do you want to do? Where do you want to go?

Well recently I have started dating a woman from the Akron area, she has all these secret plans for me. So I’m not really sure what I’ll be getting up to. I’ve actually been to Akron before so I have seen all the sights.

The sights? Maybe you can show us around one of these days. 

What is your educational background?

I attend Bangor University in North Wales. In the UK the standard degree is a three year program. I am halfway through my second year and study Product Design which is a very broad degree. We touch on every aspect of design and every discipline. We do three internships, one every year, and these internships really direct the student into the area of design they want to enter into. I want to be a Graphic Designer so, I looked for an appropriate internship.

Sorry you couldn’t find one…

Three words to describe you:

Kind. Willing. Calm

Favorite Quote:

“Story is always King” – Casey Neistat

What’s on your playlist?

A bit of everything really. Jack Garratt, Walk Off The Earth, Lecrae, Ben Howard, Gawvi, The Oh Hellos, Owl City, Paramore.

What is your early impression of 427 Design?

A super cool company. It’s got a sweet industrial design look to it with a lot of cool reused furniture. It’s like the Tardis here. It’s bigger on the inside.

Favorites:

My favourite movie is either Tron Legacy or The Incredibles. Both amazing. My favourite food, anything Italian really. Pasta is too good. In the UK we don’t have grape flavoured anything but I really enjoy grape soda. I have to say my favourite book is the Bible but that’s technically more than one.

“Favourite.” “Flavoured.” Adorbs.

If you could have a superpower, what would it be?

The Flash’s powers definitely. Super speed is the best type of superpower. The Flash can move at mach 2942… that is so fast. He can phase through walls and objects, travel through time, heal rapidly, think faster. Basically he’s the greatest superhero and speed is definitely the power I would have.

Favorite word?

Ffrwchledd. Welsh for Banana. Try pronouncing that.

Nope.

Least favorite word?

I treat all words equally and love them all.

What sound do you love?

The sound of silence… I like a cat purring.

What sound do you hate?

Polystyrene. The WORST.

What is your favorite curse word?

There aren’t any I use really. We have some great British ones. Like Tosser.

What did you call me?

What is something that no one would ever believe to be true about you?

I speak Welsh. No one ever believes that I do. And that my middle name means White.

What inspires you, and why?

People who have started their own company. There is so much work that goes into that and it’s something that I would like to do one day. Seeing their determination to get stuff done. It keeps me in the right mindset.

What is a major life dream you hope to accomplish?

I hope to move to the US of A and be a graphic designer here.

Check. Check. 

What is on your “Bucket List”?

Travel to South America and Oceania, the remaining two continents I haven’t been to.
Learn another language.
Get married.

I mean, we just met. But, okay. <3

Six Silver Statues

2016-02-16

Once again, AAF-Akron hosted a varietal Who’s Who of the Akron advertising professionals and students. This year 427 Design received six Silver ADDY Awards from AAF-Akron at the aptly presidential-themed celebration of the Akron creative community on February 12th – Abe Lincoln’s Birthday.

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At the close of each awards season we like to take the time to thank those who make it possible for us to do what we love. Our clients entrust us with their brands, engage us in overcoming their challenges and allow us the opportunity to produce and implement creative, in some cases award-winning, solutions. A few of the silver statues we received were awarded for work we did for Neil Zaza, Diversified Digital and St. Vincent-St. Mary High School.

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2016 Akron ADDY Awards

St. Vincent-St. Mary High School 2015-2016 Admissions Guidebook
Client: St. Vincent-St. Mary High School

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Diversified Digital Managed Services Sales Collateral
Client: Diversified Digital

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Album Art: Neil Zaza Peach
Client: Neil Zaza

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Poster: Meow.
Client: 427 Design

427 Tiger Poster

Open House IX Invitation
Client: 427 Design

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Open House IX Campaign
Client: 427 Design

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Congratulations to all the winners of the 2016 ADDY awards. The work produced by the greater Akron creative community last year was outstanding and, as always, we are proud to be surrounded and challenged by each of you. Cheers to you, and here’s to another outstanding year.

02/02/16 By:

Get To Know Our Wintern: Giulia Giancola

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Tell us a little bit about your background. Where did you grow up? Fond memories…

I’m still a kid who likes kid stuff, like finger painting and cartoons. But my fondest memories are of running barefoot through my backyard in Ashtabula with my siblings.

So you don’t go to Ohio’s Polytechnic University?

No. I graduated from Jefferson Area High School in 2013 and am currently enrolled at S.I. Newhouse School of Public Communications at Syracuse University where I study Art Direction. I have also studied at NYU where I earned a certificate in blogging. This spring I’ll be studying at the University of New South Wales in Sydney, Austalia.

G’day mate. 

Three words to describe you:

Optimistic, adventurous, calm

Favorite Quote:

“Can’t you see the stars more clearly when standing in places far off the beaten path? And isn’t the ocean deeper, the further out you go from shore? Even where it’s dark, there’s both beauty and life.”

-J. Raymond

What’s on your iPod?

Fleetwood Mac… with a little bit of everything else.

So, what brings you to 427 Design?

Wintern… at your service.

Wintern. See what we did there? 

What do you love most about being an intern for 427 Design?

Good vibes, cool people, big ideas and collaboration. An atmosphere that includes acoustic guitar and mini basketball games doesn’t suck either.

Favorite word?

Unique.

Least favorite word?

Slick & Touché

Touché.

What sound do you love?

Cracking knuckles

What sound do you hate?

Morton Salt containers opening (I just got goosebumps typing that.)

What is something that no one would ever believe to be true about you?

I’m fluent in Greek. I’ve gotten pulled over while driving over 10 times. I’ve been to 14 countries. There’s two lies and one truth… guess which.

What is on your “Bucket List”?

Travel to every country at least once.

Road trip from the most eastern point in the US to the most western point.

Meet Stevie Nicks.

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11/10/15 By:

Get to Know: Brian Barr

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Tell us about yourself. Where did you grow up? What were you like?

I grew up in Louisville, Ohio and was a quiet kid, spending most of my time skateboarding and learning musical instruments. I loved creating everything from my own comic strips and skateboarding videos, to terrible haunted houses in my backyard.

What about college?

I went to The University of Akron for graphic design. I ended up falling in love with screen-printing and got a minor in printmaking. While in school, I received two gold Addy Awards, and one silver Addy Award, as well as a Judges’ Choice Award in the AIGA 730 competition.

Addy Awards, huh? We have a few of those. 

Three words to describe you:

Independent. Reserved. Passionate.

Favorite Social Media:

Instagram

What’s on your iPod?

Recently… Fu Manchu, The Stooges, Madball, Windhand, Slowdive, Best Coast, Mac Demarco…

What was your first impression of 427 Design?

“They make sweet posters.”

Ah, shucks.  

What do you hope to have accomplished in five years? Ten?

Five? I hope to have seen much more of the world within five years. Ten? Pay off college.

Its too early to ask for a raise. 

 If you could have a superpower, what would it be?

Oh how I’d love to stop time. There’s not enough of it.

Favorite word?

Stoked

Least favorite word?

Broke

What sound do you love?

A bluesy guitar riff.

What sound do you hate?

Someone whining about something unnecessary.

What is your favorite curse word?

All of them at once.

What inspires you, and why?

Putting on good music helps me focus and gets ideas flowing.

04/03/15 By:

Silver and Gold

2015-ADDY-AWARDS

Its that time of year again… Award Season.

Once again, AAF Akron treated the Akron creative community to an evening of good food, great company and well-deserved kudos for all of the amazing work that was produced over the last year.

As always, we are proud to be included in such a talented group of agencies and individuals. Each year the bar is raised with new and outrageous ideas, innovative design concepts and flawless execution. 427 Design is excited to have been awarded four Akron ADDYs this year, one of which has gone on to win a Silver District ADDY Award.

Thanks again to all of our clients, vendors, partners and fellow agencies for playing your part in keeping the Akron creative community thriving.

2015 Akron ADDY Awards – Gold: 

Nightlight Theater Opening Night Poster
Client: Nightlight Theater

Open House 8 Invitation
Client: 427 Design

2015 Akron ADDY Awards – Silver: 

Open House 8 Poster
Client: 427 Design

2015 Akron ADDY Awards – Judges Choice: 

Nightlight Theater Opening Night Poster
Client: Nightlight Theater

06/15/14 By:

Get to Know: Kaitlin Meme (Pronounced: \ˈmē-mē\)

427 Design officially has its own Meme!

Not this kind of meme…

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 This kind of Meme…

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Tell us a little bit about you. Where did you grow up, your childhood memories, ya know, the early years. 

I grew up in the Cleveland area… I was pretty shy, quiet child, but definitely kept myself entertained by making things or playing outside. One of my fondest childhood memories was when my grandpa came to pick me up on a snow day in his convertible with the top down and heat as high as it could go. 

So you just graduated, huh? Tell us about that… 

It was weird, exciting, and bittersweet all at once. (Most people think I’ve only just graduated high school.) I graduated with a BFA in Visual Communication Design from The University of Dayton Forever a Flyer! I received the Mary Ann Dunsky Award for Scholarship in the Visual Arts, Outstanding Senior in the Visual Arts, two Silver ADDYs, and a Bronze ADDY award over the past two years!

Well, well, well, Fancy Pants… BRAG MUCH?!

So your last name is Meme, which we are super excited about (clearly). Do you have a favorite meme (and we’re not asking you to choose between your family members)?

Personally, I think I should be credited with the invention of memes, though my life hasn’t changed too drastically since they’ve gone mainstream. Sadly, everyone thinks my name is pronounced this way, though. Surprisingly, I’m not an avid meme user, but I am fond of the “Oh Crap” meme, just because the drawing is so hilariously ugly. 

Three words to describe you:

Determined. Positive. Thoughtful.

Favorite Quote:

“You are braver than you believe, stronger than you seem, and smarter than you think.” — Winnie the Pooh

What’s on your iPod?

Twenty One Pilots, The Format, Eric Hutchinson, Regina Spektor, Paramore…

You beat out thousands of intern candidates last year. And after that grueling experience, you’re back?

Somehow you crazy people lured me back. No, but for real, I love it here, and am amazed by the quality of work and amount of fun that can be had while doing it.

But seriously, you’re regretting not taking that job in Cincitucky aren’t you? 

What was your first impression of 427 Design?

I was scared of Justin.

Everyone says that. Get it together, Tokos. 

What do you hope to have accomplished in five years? Ten?

I hope to have played a crucial part in some sort of big award winning project.

Stick with us, kid…

And maybe even give a cool presentation or talk at a convention or something to inspire students in the field. Who knows!

 If you could have a superpower, what would it be?

It would definitely be bilocation… one of me could be at work and another one of me could be ANYWHERE.

Favorite word?

Perhaps

Least favorite word?

Fabulous. It’s just annoying.

What sound do you love?

Cellos… I could listen to someone play all day.

What sound do you hate?

Clocks that tick loudly…they make me crazy.

What is your favorite curse word?

“Shit” is usually what comes out of my mouth when I’m messing things up so…that’s what I’m going with.

If heaven exists, what would you like to hear God say when you arrive at the pearly gates?

“Ya done good,” accompanied by a high five, or something to that extent.

What inspires you, and why?

Nature/the outdoors…there’s always something beautiful to see, and it helps clear my mind.

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05/13/14 By:

Get to Know: Yana Hartzler

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Tell us a little bit about your background.

Well, I was born on the coast of the Black Sea in wonderful Ukraine. When I was six, my family moved to Cleveland and that’s where I’ve been ever since. I was a quiet child, my parents told everyone I was very shy. But I wasn’t shy at all, I just preferred to be quiet. One of my fondest memories as a child was running and hiding from Gypsies that apparently kidnapped children.

Three words to describe you:

Determined. Jumpy. Reserved.

427 Design isn’t the place for a jumpy intern. We have a thing for scaring the bejeezuz out of people. With air horns, for example. 

Favorite Quote:

“Be yourself; everyone else is already taken.”
– Oscar Wilde

What’s on your iPod?

A mixture of Folk Indie, sadly no techno or polka.

So, what brings you to 427 Design?

Justin Tokos

You really still showed up after you met Justin Tokos? 

What was your first impression of 427 Design?

Woah…

What do you hope to have accomplished in five years? Ten?

In ten years I hope to move to Belgium.

Because beer… and waffles. We totally get it. 

If you could have a superpower, what would it be?

The ability to have all superpowers.

That’s selfish, dontcha think. Save some superpowers for the rest of us. Sheesh. 

Favorite word?  

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Uh, ok.

Least favorite word?  

Maybe.

What is something that no one would ever believe to be true about you?

When I was fifteen I went to Africa with a group of strangers for a month.  I was so terrified that I didn’t sleep for three days.

So that was more terrifying than working here? 

What inspires you, and why?

Everything, especially nature.

What fictional character do you most closely identify with?

Rapunzel

“Yana, Yana, let down your hair, so that we may climb the golden stair”. This works out well since the elevator is basically a death trap. 

04/22/14 By:

Open House 8 is Almost Here!

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The design game continues to be an incredible journey for 427 Design.

For those of you who have been Breaking Bread with us from the very beginning, you understand that Building Creative Unions and establishing One Fun House has been the foundation of our business. We have led the Fight Against the Ugliness for eight years, and shared our office space with some Out-of-This-World talent. We think we’ve done a pretty good job at Leaving Our Mark on This Town and it sure isn’t by some stroke of Luck that we’ve made it this far.

Now we’re One-Upping Our Game, yet again, and we invite you to join us at the eighth annual 427 Design Open House on Friday, April 25th at 4:27 pm!

Take a walk with us through the first seven epic Open House celebrations as we look back at all that we have accomplished and look ahead to all that is in store.

RSVP here to start playing!

04/08/14 By:

“There are only the pursued, the pursuing, the busy and the tired.” —Nick Carraway (The Great Gatsby)

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There’s an old adage that the Shoemaker’s children always go barefoot. The best description I read was, “a skilled or knowledgeable person commonly neglects to give his own family the benefit of his expertise.”

We couldn’t have said it better ourselves. 

Its a common problem in this industry. We create  brands and identities for outstanding companies, concept and design multi-media marketing campaigns, develop cutting-edge websites, and write content for a variety of mediums… like blogs… for our clients every day. 

Its what we do.
Its what we love.
Its what we’re good at.
Its also why we’re barefoot.
(Or at least why its taken over a month to draft a blog post of our own.)

Its a Catch 22 really. You see, we have these clients. Really great clients. And we’re lucky enough to collaborate on some really great projects through the year. And as your parents always told you, hard work pays off. In this case, it paid off in the form of another award-winning season for 427 Design. 

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Thank you to the members of the Akron Ad Federation for organizing such an amazing event, and congratulations to all of the winners of the evening! We are proud to rub elbows with such incredible talent. We feel so honored to be recognized by our peers, and to have been the winningest agency in Akron at the 2014 ADDY Awards.

Bringing home a total of eight Akron ADDY Awards, a Judge’s Choice Award and a Best in Printing Award from the Great Gatsby-themed event hosted at the beautiful Akron Civic Theater turns out to be just the beginning for our team. Three pieces have gone on to win Regional Gold ADDY Awards and will compete at the national level. This is the fourth time 427 Design will have work recognized at the National ADDY competition, something we are incredibly proud of.

Its a testament to the collaboration and trust of our clients, the vision and talent of our team and the collective creativity of the greater community. We are proud to call, sort of sunny, Akron our home. And we are looking forward to what the future brings for 427 Design here. Stay tuned for updates as we make another run for a National ADDY Award! 

2014 Akron ADDY Awards – Gold: 

The Bomb Shelter Poster
Client: The Bomb Shelter

Cloud Nine Cupcakes Logo
Client: Cloud Nine Cupcakes

Padua Franciscan High School Admissions Campaign
Client: Padua Franciscan High School

427 Design Open House VII Campaign
Self-Promotion

2104 Akron ADDYs – Silver

Diversified Disaster Recovery Video
Client: Diversified Digital

Fontoween Poster
Client: Myers School of Art, University of Akron

427 Design Thank You Cards
Self-Promotion

427 Design Open House VII Poster
Self-Promotion

(Click to view the pieces or visit our clients’ websites)

 

Get to Know 427 Design: New Years Edition

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Andrea

I resolve not to make New Years resolutions. I think it sets me up for failure from the start. I guess I just set my mind to want to make each year the best that I can. To try new things, to work hard, to spend quality time with the people that I love, to learn from all that has happened in the previous year and to grow in the new one. And I think as the years pass, I have done just that.

Justin

I made a New Years Resolution to never make NYE Resolutions again, and it’s worked out really well. 

Brad

Yes, I always want the New Year to be better than the last. This coming year I want to complete a sprint triathlon and do another death-defying backpack or climbing trip with my son.

Gwen

I don’t believe I’ve ever made one. If I did…I’ve forgotten about it.

Kyle

I don’t make New Year’s resolutions. I tried once. It was to stop eating so much junk food, and well…yeah.

Joe

No, and so, no.

Paul

Never made a resolution I can remember. I’m too cynical. Always seemed like a dumb reason to do something I should already be doing. 

Kevin

No.

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